DTC's profit lives in the second order, and most brands never ask for it — the customer finishes the bag of coffee, the serum runs dry, and .
DTC's profit lives in the second order, and most brands never ask for it — the customer finishes the bag of coffee, the serum runs dry, and the brand's only touch was a discount blast to everyone. ReorderLoop times the ask to the product: usage-curve math (30-day serum → day-26 reorder note; 2lb pet food for a 40lb dog → day-34) drives a 3-touch reorder ladder with the subscribe-and-save offer positioned at peak-repurchase-moment. Free core (the timing cheat-sheet + 3 templates); $29/mo we run t…
managed**: we run the ladder — reorder calendar, drafts in their tool weekly, performance